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e-CFR data is current as of April 8, 2020


16 CFR--PART 460

View Printed Federal Register page 84 FR 20790 in PDF format.

Amendment(s) published May 13, 2019, in 84 FR 20790

Effective Dates: May 13, 2020

14. In §460.18, revise paragraph (e) to read as follows:

§460.18   Insulation ads.

*   *   *   *   *

(e) The affirmative disclosure requirements in this section do not apply to television or radio advertisements or to space-constrained advertisements. For the purposes of this part, “space-constrained advertisement” means any communication made through interactive media (such as the internet, online services, and software, including but not limited to internet search results and banner ads) that has space, format, size or technological limitations or restrictions that prevent industry members from making disclosures required by this part clearly and conspicuously. Industry members maintain the burden of showing that there is insufficient space to provide the disclosures that this part otherwise requires be made clearly and conspicuously.

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